Advertising Disclosure 40 Inch Smart Television Comparison - August 2025
6 Best 40 Inch Smart Television In the UK
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service levels, popularity trends, and more. The rankings reflect our opinion and should be a good starting point for shopping. By purchasing the products we rank, you’ll get the lowest price we found while we may receive a commission at no cost to you, which will help us continue to provide you with value.
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| 1 Best Choice  9.8Exceptional | 2  9.7Exceptional | 3 Best Value  9.6Exceptional | 4  9.4Excellent | 5  9.2Excellent | 6  9.1Excellent |
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ModelHisense 40 Inch Smart TV 40E4NTUK - FHD Resolution, Natural Colour Enhancer, DTS Virtual:X & Dolby Audio, AI Sports Mode, VIDAA OS with Youtube, Netflix and Disney+ and Freeview Play (2024 Model) | Model RCA Roku TV 40" FHD Smart TV, RK40FQ1 40 Inch TV with Apple TV+ BBC Netflix Freeview, HDR Dolby Audio HDMI USB Port, Large Screen TV for Living Room | Model TCL 40S5400AK 40-inch Television, HDR, FHD, Smart TV Powered by Android TV, Bezeless design (Kids Mode, Dolby Audio, compatible with Google assistant) | Model Hisense 40 Inch Smart TV 40A4NTUK - FHD Resolution, Natural Colour Enhancer, DTS Virtual:X & Dolby Audio, AI Sports Mode, VIDAA OS with Youtube, Netflix and Disney+ and Freeview Play (2024 Model) | Model TCL 40SF540K 40-inch FHD Smart Television - HDR & HLG-Dolby Audio-DTS Virtual X/DTS-HD-Metal Bezel-less-Dual-band Wifi 5-with Fire OS 7 system | Model CHiQ ROKU TV L40G5NK, 40 Inch Smart TV, FHD, HDR10, Dolby Audio, Mobile Control, Voice Assistant, BBC, Disney+, 2.4&5G WiFi, USB 2.0, 2023 |
BrandHisense | Brand RCA | Brand TCL | Brand Hisense | Brand TCL | Brand CHiQ |
Reviews | Reviews | Reviews | Reviews  | Reviews | Reviews |
Tech Specs | |||||
product dimensions8.5 x 90 x 51.5 cm 10 g | product dimensions 18.8 x 89.2 x 55.7 cm 6.97 kg | product dimensions 18.5 x 89.2 x 56 cm 12 kg | product dimensions 8.5 x 90 x 51.5 cm 10 g | product dimensions 18.5 x 89.2 x 56 cm 7.1 kg | product dimensions 8 x 90.4 x 51.5 cm 7.44 kg |
Available On | Available On | Available On | Available On | Available On | Available On |
Our Top 3 Picks
Here are the top 3 recommended products with more information to help you find the right product for you
9.8
1Hisense11% OffHisense 40 Inch Smart TV 40E4NTUK - FHD Resolution, Natural Colour Enhancer, DTS Virtual:X & Dolby Audio, AI Sports Mode, VIDAA OS with Youtube, Netflix and Disney+ and Freeview Play (2024 Model)
Main highlights- [VIDAA TV] Welcome to the future of TV! Our state-of-the-art operating system seamlessly unifies your favorite international and local content, tailored to your unique preferences and easy to find. Immerse yourself in a world of endless entertainment, featuring top-rated shows, blockbuster movies, and more - all personalized and conveniently accessible. Upgrade your viewing experience today and take control of your entertainment options!
- [Share to TVl] Switching between devices is old school. Hisense's Share-to-TV beams your favorite content from your device straight to your TV. Mirror or just share—it’s your choice, and it's hassle-free.
- [Natural Colour Enhancer] Ever noticed how lifeless nature looks on TV? With Natural Colour Enhancer, witness grass at its greenest and wildflowers in vibrant bloom. Experience nature, on screen as in real life.
- [DTS Virtual:X and Dolby Audio] Movies, TV shows, sports, music—the entertainment you love is even better when you hear it on Hisense TV with DTS Virtual:X and Dolby Audio. Its crystal clarity, easy-to-hear dialogue, great detail, and realistic surround sound effects all come together to dial up the impact of your favorite scenes and events.
- [AI Sports Mode] Tired of muffled commentary and blurry action? AI Sports Mode leaps to the rescue. Automatically detecting the game, enhances visuals and audio for a stadium feel. Now, enjoy every match, every play, flawlessly.
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9.7
2RCA
RCA Roku TV 40" FHD Smart TV, RK40FQ1 40 Inch TV with Apple TV+ BBC Netflix Freeview, HDR Dolby Audio HDMI USB Port, Large Screen TV for Living Room
Why we love it
Rich content with built-in Roku apps.
Immersive sound with Dolby Audio.
Versatile with multiple connectivity options.
Main highlights- Various Extension Interfaces: This compact and portable RCA TV has 2 x HDMI port, 2 x USB port, 1 x RF Input, 1 x RJ45, 1 x Optical. Various interfaces allow you to expand more devices on this TV.
- Roku Smart TV: Your RCA TV is equipped with Roku operating system, which provides rich content. With built-in apps like BBC, Netflix, Freeview Play, Disney+, you can explore your favorite shows and movies.
- RCA 40" Smart TV: Your RCA 40" FHD LED TV has a slim and lightweight design that saves you space and is perfect for your living room, home, meeting room.
- High Quality Sound System: Dolby Audio and DTS Studio Sound on your RCA TV simulates surround sound without additional loudspeakers, allowing you to enjoy rich stereo sound and immersive virtual surround sound.
- HDR Technology: HDR technology enables an ultra-wide color space to display images with a high dynamic range, allowing you to enjoy more picture detail.
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9.6
3TCL27% Off
TCL 40S5400AK 40-inch Television, HDR, FHD, Smart TV Powered by Android TV, Bezeless design (Kids Mode, Dolby Audio, compatible with Google assistant)
Why we love it
Stunning picture quality with HDR.
Immersive sound with Dolby Audio.
Seamless smart features via Android TV.
Main highlights- 【Micro Dimming】Micro Dimming uses smart technology to analyse your TV image, ensuring enhanced picture quality and an unrivalled visual experience. See how local dimming is applied via over one hundred separate zones to fine tune movies and TV, resulting in brightness and contrast levels to suit every scene.
- 【HDR】High dynamic range (HDR), provides a superior experience with striking brightness, exceptional shadow detail and vivid colour. Sit still and enjoy incredible picture details as the film makers intended.
- 【Dolby Audio】Inserted Dolby Decoder, giving you a memorable viewing experience with a pure, deep and impactful sound. The latest powerful speakers bring you a more immersive and surrounding experience.
- 【Bezeless Metal Design】Ultra-slim profile made from brushed metal. No frame on the front for a bigger screen and more picture that you love. This slim design concept is not only an elegant piece of craftsmanship but also a durable one that will blend into your living space. A timeless piece of Art Design elevating and blending perfectly into your living space.
- 【Android TV】TCL's AndroidTV comes with Google Home and Assistant as part of the package. Find the latest movies, check football scores, or control home lighting – all without missing a moment of the show you're watching. Use apps on the big screen, switch tasks, and manage accounts seamlessly. With Android, it's easy.
Our ranking system
The TopChoice.co.uk Team selects top-of-the-line items from a wide selection and conducts rigorous evaluations on almost all the products available on the internet. We rank each product based on how well it matches our criteria.We can ensure that the product is well-tested with the help of our expertise, experts, and artificial intelligence technology. TopChoice.co.uk requires consistent care for the products we review, ensuring that our assessments are always accurate and up to date.
Features
Our team of experts analyzes key attributes, capabilities, significance, and many more depending on the type of product to determine its effectiveness.
Consumer Reviews
We ensure an evaluation of the ratings using references all over the internet for each product. With the help of our AI technology and professional review teams, we give weight to the worth of individual user experiences.
Popularity
Popularity is an important criterion in choosing a product. Several factors contribute to the popularity of the products on our site, including prestige, relevance, reputation, news, and more.
Value for money
TopChoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.
Value for money
TopChoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.
