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Brita Or Aqua Optima Comparison - October 2025

7 Best Brita Or Aqua Optima In the UK

Last Updated - 12/10/2025

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Our Score

To Amazon

View DealOn Amazon

Model

Aqua Optima RUF307, Universal Filter Cartridge,Compatible with Brita Classic Water, Activated Carbon, White

Model

Aqua Optima EPS612 Evolve plus 30 Day Water Filter Cartridge, 6 Pack (6 Months Supply), Old Version

Model

Aqua Optima Evolve+ 30 Day Water Filter Cartridge, 12 Pack, Compatible With Brita Maxtra and Maxtra+, 12 Months Supply, EPS212

Model

Aqua Optima Liscia Water Filter Jug & 1 Evolve+ Filter Cartridges 2.5L White - Fridge & Dishwasher Friendly, Easy Fill - Reduces Limescale, Chlorine & Other Impurities - By LAICA (Packaging May Vary)

Model

Aqua Optima Evolve+ Water Filter Cartridges, EPS314, Compatible with Brita, Maxtra+ and PerfectFit, Plastic

Model

Aqua Optima Evolve+ Hard Water Limescale Filter Cartridges 3 Pack - Fits Brita Jugs & Alternative for Maxtra Filters* - Reduces Limescale, Chlorine & Other Impurities - by LAICA (Packaging May Vary)

Model

Aqua Optima Evolve+ Water Filter Cartridges 3 Pack - Fits Brita Jugs & Alternative for Maxtra Filters* - Reduces Limescale, Chlorine and Other Impurities - by LAICA (Packaging May Vary)

Brand

Aqua Optima

Brand

Aqua Optima

Brand

Aqua Optima

Brand

Aqua Optima

Brand

Aqua Optima

Brand

Aqua Optima

Brand

Aqua Optima

Reviews

228 reviews

Reviews

11,936 reviews

Reviews

7,814 reviews

Reviews

850 reviews

Reviews

220 reviews

Reviews

78 reviews

Reviews

4,050 reviews

Features

Worth the money

9.6

Worth the money

9.1

Worth the money

9.1

Worth the money

9.4

Worth the money

9.3

Worth the money

9.1

Worth the money

8.6

Easy installation

9.9

Easy installation

9.6

Easy installation

9.3

Easy installation

9.6

Easy installation

9.9

Easy installation

9.4

Easy installation

8.9

Flavor

9.6

Flavor

9.6

Flavor

9.8

Flavor

9.6

Flavor

9.6

Flavor

9.8

Flavor

8.9

Taste

9.8

Taste

9.1

Taste

9.1

Taste

9.6

Taste

9.4

Taste

8.4

Taste

9.1

Simple to use

9.8

Simple to use

9.3

Simple to use

9.4

Simple to use

9.8

Simple to use

9.6

Simple to use

9.9

Simple to use

8.9

Tech Specs

item weight

250 g

item weight

870 g

item weight

1.78 kg

item weight

450 g

item weight

450 g

item weight

750 g

item weight

450 g

customer reviews

4.6 4.6 out of 5 stars 114 ratings 4.6 out of 5 stars

customer reviews

4.6 4.6 out of 5 stars 5, 968 ratings 4.6 out of 5 stars

customer reviews

4.6 4.6 out of 5 stars 3, 907 ratings 4.6 out of 5 stars

customer reviews

4.6 4.6 out of 5 stars 425 ratings 4.6 out of 5 stars

customer reviews

4.5 4.5 out of 5 stars 110 ratings 4.5 out of 5 stars

customer reviews

4.4 4.4 out of 5 stars 39 ratings 4.4 out of 5 stars

customer reviews

4.5 4.5 out of 5 stars 2, 025 ratings 4.5 out of 5 stars

product dimensions

6.3 x 18 x 10.1 cm 250 g

product dimensions

6 x 12 x 10 cm 870 g

product dimensions

30.8 x 23.7 x 20.4 cm 1.78 kg

product dimensions

26 x 10 x 24 cm 450 g

product dimensions

8.4 x 1.8 x 10.5 cm 750 g

product dimensions

6 x 12 x 7.5 cm 450 g

material

Activated carbon

material

Plastic

material

Activated carbon, Resin

material

Plastic

material

Plastic

material

Activated carbon, Plastic

item package quantity

style

3 Pack 3 Month's Supply

style

Single

style

Single

style

1 Pack 1 Month's Supply

style

Evolve+ Standard

batteries required

color

White

color

White

color

White

color

White

color

White

included components

3 x 30 Day Universal Water Filter Cartridges

included components

12 Evolve+ water filter cartridges

included components

3 x 30 Day Evolve+ Water Filter Cartridges

size

One Size

size

6 Count Pack of 1

size

12 Count Pack of 1

size

special features

Compatible with Brita Maxtra & Maxtra+ Jugs

special features

Compatible with Brita Maxtra & Maxtra+

special features

Langlebig

special features

batteries included

Available On

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you

9.9
1

Aqua Optima
Aqua Optima RUF307, Universal Filter Cartridge,Compatible with Brita Classic Water, Activated Carbon, White

9.9 Easy installation

9.8 Taste

9.8 Simple to use

Why we love it

Compatible with various round-style water filter jugs.

Efficiently reduces impurities for better-tasting water.

Cost-effective and environmentally friendly.
Main highlights

SAVE WITH OUR MULTI PACK: Get months of cleaner, filtered drinking water with this round-style Aqua Optima Universal Classic water filter multi pack. Each cartridge now filters 170 litres. Reduce single-use plastics and save money compared to bottled water. A more sustainable choice for your home.
REDUCE LIMESCALE BUILD UP: Reduce stubborn limescale for tastier water and longer appliance life in your UK home! Aqua Optima Evolve+ Universal Classic water filter cartridges use ion exchange to reduce heavy metals and reduce limescale build up, and help your kettle, coffee machine, and other water-using kitchen appliances last longer.
ENHANCED WATER TASTE: Enjoy noticeably better-tasting hot and cold beverages, and even enhance the look and taste of your cooked vegetables. Aqua Optima Evolve+ Universal Classic water filter cartridges can filter your tap water 3 times faster than the leading brands, reducing chemicals and impurities that can impair the taste of your drinks.
COMPATIBILITY: Multi-fit for most round-style jugs, a great alternative refill to Brita Classic! Aqua Optima Universal Classic water filter cartridges are compatible jugs, including Brita Classic, Boots Original, and other jugs which use round-style water filters. They are not compatible with oval-shaped water filters such as Brita Maxtra, Marello, Basics and Aqua Optima Evolve filters.
ACTIVE INGREDIENTS: Reduce limescale, chlorine, microplastics, herbicides, pesticides, lead, rust, heavy metals, and other impurities from your tap water, with our advanced technology, featuring activated carbon, ion exchange resin beads and a mesh filter. Enjoy cleaner, better-tasting filtered water with round-style Aqua Optima Universal Classic filter cartridges.
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9.8
2

Aqua Optima
Aqua Optima EPS612 Evolve plus 30 Day Water Filter Cartridge, 6 Pack (6 Months Supply), Old Version

9.6 Easy installation

9.6 Flavor

9.3 Simple to use

Why we love it

Reduces limescale, extending appliance life.

Efficiently filters impurities for purer water.

Cost-effective, eco-friendly alternative to bottled water.
Main highlights

REDUCE PLASTIC & SAVE MONEY Aqua Optima water filter cartridges are recommended for 30 day use or 100 litres of filtered water. Replacing your bottled water with filtered water will considerably reduce the amount of plastic bottles used. At just 3p per litre, filtered water is up to 95% cheaper than buying bottled water
RECYCLE Aqua Optima Evolve+ filter cartridges are 100% fully recyclable. Aqua Optima has partnered with TerraCycle to offer a way to recycle our water filters as a commitment to the environment and in order to tackle single use plastics
GREAT TASTING, PURER WATER Our patented 5-step water filtration technology efficiently filters tap water to reduce impurities including microplastics, chlorine, limescale, herbicides, pesticides, lead and heavy metals
COMPATABILITY This old version of the Aqua Optima Evolve Filter is not compatible with the newer Brita Maxtra jugs. For our newest Brita Maxtra Compatible filter please search for product EPS619 or Amazon code B0B3JG936H
BENEFITS The many benefits of filtered tap water include better tasting hot and cold drinks and improved look and taste of cooked vegetables. Filtered water also reduces limescale build up and extends the life of your kitchen appliances
ACTIVE INGREDIENTS Aqua Optima filters feature activated carbon that absorbs chlorine, and filters out organic impurities. A special ion exchange reduces heavy metals and prevents limescale build up. Filters remove particles such as sediment, rust and other tiny contaminant particles
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9.5
3

Aqua Optima
10% Off

Aqua Optima Evolve+ 30 Day Water Filter Cartridge, 12 Pack, Compatible With Brita Maxtra and Maxtra+, 12 Months Supply, EPS212

9.8 Flavor

9.4 Simple to use

9.3 Easy installation

Why we love it

Compatible with many water filter jugs and brands.

Improves taste of drinks and extends appliance life.

Efficiently reduces impurities, including heavy metals and chlorine.
Main highlights

REDUCE PLASTIC & SAVE MONEY: Aqua Optima water filter cartridges are recommended for 30 day use or 100 litres of filtered water. Replacing your bottled water with filtered water will considerably reduce the amount of plastic bottles used. At just 3p per litre, filtered water is up to 95% cheaper than buying bottled water
RECYCLE: Aqua Optima Evolve+ filter cartridges are 100% fully recyclable. Aqua Optima has partnered with TerraCycle to offer a way to recycle our water filters as a commitment to the environment and in order to tackle single use plastics
GREAT TASTING, PURER WATER: Our patented 5-step water filtration technology efficiently filters tap water to reduce impurities including microplastics, chlorine, limescale, herbicides, pesticides, lead and heavy metals
COMPATABILITY: Aqua Optima water filter cartridges are compatible with a wide range of water filter jugs. Brands include Aqua Optima, Tesco, Wilko, AmazonBasics, Aquaphor branded jugs and most other oval water filter jugs and filtered water chillers. These filter cartridges are compatible with Brita Maxtra & Maxtra+ jugs purchased before June 2020. For filters compatible with newer Brita jugs see Amazon product code: B0B3JDV486
BENEFITS: The many benefits of filtered tap water include better tasting hot and cold drinks and improved look and taste of cooked vegetables. Filtered water also reduces limescale build up and extends the life of your kitchen appliances.
ACTIVE INGREDIENTS Aqua Optima filters feature activated carbon that absorbs chlorine, and filters out organic impurities. A special ion exchange reduces heavy metals and prevents limescale build up. Filters remove particles such as sediment, rust and other tiny contaminant particles
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Our ranking system

The TopChoice.co.uk Team selects top-of-the-line items from a wide selection and conducts rigorous evaluations on almost all the products available on the internet. We rank each product based on how well it matches our criteria.
We can ensure that the product is well-tested with the help of our expertise, experts, and artificial intelligence technology. TopChoice.co.uk requires consistent care for the products we review, ensuring that our assessments are always accurate and up to date.

Features

Our team of experts analyzes key attributes, capabilities, significance, and many more depending on the type of product to determine its effectiveness.

Consumer Reviews

We ensure an evaluation of the ratings using references all over the internet for each product. With the help of our AI technology and professional review teams, we give weight to the worth of individual user experiences.

Popularity

Popularity is an important criterion in choosing a product. Several factors contribute to the popularity of the products on our site, including prestige, relevance, reputation, news, and more.

Value for money

TopChoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.

When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.

7 Best Brita Or Aqua Optima In the UK

brita or aqua optima comparison

Our Score

To Amazon

Model

Brand

Reviews

Features

Worth the money

Easy installation

Flavor

Taste

Simple to use

Tech Specs

item weight

customer reviews

product dimensions

material

item package quantity

style

batteries required

color

included components

size

special features

batteries included

Available On

Our Top 3 Picks

Aqua Optima RUF307, Universal Filter Cartridge,Compatible with Brita Classic Water, Activated Carbon, White

Why we love it

Aqua Optima EPS612 Evolve plus 30 Day Water Filter Cartridge, 6 Pack (6 Months Supply), Old Version

Why we love it

Aqua Optima Evolve+ 30 Day Water Filter Cartridge, 12 Pack, Compatible With Brita Maxtra and Maxtra+, 12 Months Supply, EPS212

Why we love it

Our ranking system

Features

Consumer Reviews

Popularity

Value for money

Value for money

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