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Hydrating Lotion Comparison - July 2025

7 Best Hydrating Lotion In the UK

Last Updated - 23/07/2025

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Our Score

To Amazon

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Model

E45 Moisturising Lotion 500 ml for Dry & Sensitive Skin - Long-Lasting Hydration Protect from Dryness, Reduce Redness - Dermatological Body Moisturiser Lotion - Body Lotion - Daily Moisturiser

Model

Neutrogena Hydro Boost Body Gel Cream, 400 ml

Model

E45 Daily Hydrating Cream 400 ml for all Skin Types – Long Lasting Moisturisation - Non-Greasy Moisturiser and Fast Absorption - Perfume-Free Body Face Hand Cream - Dermatologically Tested

Model

Neutrogena Norwegian Formula Deep Moisture Hypoallergenic Body Lotion (1x 400ml), Fragrance-Free Hypoallergenic Body Moisturiser for Sensitive and Dry Skin, Provides 48-Hour Moisturisation

Model

BYOMA BODY Hydrating Body Lotion 400ml

Model

NIVEA Express Hydration Body Lotion (400ml), Fast Absorbing 72H Hydration NIVEA Moisturiser for Dry Skin Made with Deep Moisture Serum and Sea Minerals, Smooth Skin NIVEA Body Lotion

Model

Vaseline Intensive Care Cocoa Radiant Body Lotion with ultra-hydrating lipids and pure cocoa butter for dry skin 200 ml

Brand

E45

Brand

Neutrogena

Brand

E45

Brand

Neutrogena

Brand

BYOMA

Brand

NIVEA

Brand

Vaseline

Reviews

48,156 reviews

Reviews

14,262 reviews

Reviews

2,544 reviews

Reviews

11,694 reviews

Reviews

108 reviews

Reviews

1,869 reviews

Reviews

2,007 reviews

Features

Aroma

9.3

Aroma

9.3

Aroma

9.8

Aroma

9.4

Aroma

9.1

Aroma

8.9

Aroma

9.3

Worth the money

9.6

Worth the money

9.6

Worth the money

9.4

Worth the money

9.8

Worth the money

9.3

Worth the money

9.1

Worth the money

9.1

Tech Specs

product dimensions

4.6 x 9 x 20.5 cm 500 g

product dimensions

7.8 x 4.4 x 21.3 cm 450 g

product dimensions

4.9 x 2 x 4.1 cm 450 g

product dimensions

4.4 x 22.1 x 7.8 cm 300 g

product dimensions

6.96 x 5.95 x 19.66 cm 470 g

product dimensions

3.2 x 2.3 x 16.4 cm 0.2 g

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you

9.9
1

E45
35% Off

E45 Moisturising Lotion 500 ml for Dry & Sensitive Skin - Long-Lasting Hydration Protect from Dryness, Reduce Redness - Dermatological Body Moisturiser Lotion - Body Lotion - Daily Moisturiser

9.6 worth the money

9.3 Aroma

Why we love it

Deep hydration for sensitive skin.

Suitable for all family members.

Reduces redness effectively.
Main highlights

QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
MOISTURISING INGREDIENTS – E45 Lotion contains a purified, hypoallergenic form of lanolin with excellent moisturising properties. It soothes, protects, and cares for your skin. This light lotion is quickly and easily absorbed to keep your skin feeling soft, supple, and hydrated and the pump makes it easy to distribute. E45 Lotion's gentle formulation can be used daily on very dry and sensitive skin and is suitable for the whole family, including babies over 3 months.
LONG-LASTING DRY SKIN CARE – E45 Lotion is a light, unperfumed lotion that can be used all over the body, including the face, to provide long-lasting care for dry and sensitive skin. It is a light daily moisturiser for dry skin that keeps your skin feeling soft and deeply hydrated. Our aqueous cream alternative also helps the skin to retain moisture and can sooth chilblains and frost bite. E45 lotion has been formulated to give deep moisturisation that lasts throughout the day.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients' skincare routines.
DERMATOLOGICALLY TESTED – This lotion has been formulated by skin care experts at E45 and is perfume free and dermatologically tested and is a suitable moisturiser for even sensitive skin. E45 Lotion is clinically proven to help protect the skin from dryness, soothe roughness, reduce redness, and reduce scaling and flaking. In just 2 weeks, the lotion can help to visibly reduce redness and improve the appearance of extremely dry and irritable skin when applied daily.
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9.8
2

Neutrogena
27% Off

Neutrogena Hydro Boost Body Gel Cream, 400 ml

9.6 worth the money

9.3 Aroma

Why we love it

Instant absorption, non-greasy feel.

Perfect for sensitive skin.

Enhances skin suppleness.
Main highlights

Suitable for sensitive Skin
Provides noticeably more supple, beautiful skin
Neutrogena Hydro Boost Body Gel Cream gives skin the boost of hydration it needs
Absorbs instantly with a non-greasy feeling so you can get dressed immediately
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9.7
3

E45
33% Off

E45 Daily Hydrating Cream 400 ml for all Skin Types – Long Lasting Moisturisation - Non-Greasy Moisturiser and Fast Absorption - Perfume-Free Body Face Hand Cream - Dermatologically Tested

9.8 Aroma

9.4 worth the money

Why we love it

Fast-absorbing, non-greasy formula.

Ideal for sensitive, dry skin.

Dermatologically tested for safety.
Main highlights

QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
MOISTURISING INGREDIENTS – Our Daily Cream contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The cream is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients' skincare routines.
EFFECTIVE HYDRATION – E45’s Daily Cream offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our cream soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The cream locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the cream all over the body, including the face, for soft and supple skin. The cream has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
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Our ranking system

The TopChoice.co.uk Team selects top-of-the-line items from a wide selection and conducts rigorous evaluations on almost all the products available on the internet. We rank each product based on how well it matches our criteria.
We can ensure that the product is well-tested with the help of our expertise, experts, and artificial intelligence technology. TopChoice.co.uk requires consistent care for the products we review, ensuring that our assessments are always accurate and up to date.

Features

Our team of experts analyzes key attributes, capabilities, significance, and many more depending on the type of product to determine its effectiveness.

Consumer Reviews

We ensure an evaluation of the ratings using references all over the internet for each product. With the help of our AI technology and professional review teams, we give weight to the worth of individual user experiences.

Popularity

Popularity is an important criterion in choosing a product. Several factors contribute to the popularity of the products on our site, including prestige, relevance, reputation, news, and more.

Value for money

TopChoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.

When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.

7 Best Hydrating Lotion In the UK

Our Score

To Amazon

Model

Brand

Reviews

Features

Aroma

Worth the money

Tech Specs

product dimensions

Available On

Our Top 3 Picks

E45 Moisturising Lotion 500 ml for Dry & Sensitive Skin - Long-Lasting Hydration Protect from Dryness, Reduce Redness - Dermatological Body Moisturiser Lotion - Body Lotion - Daily Moisturiser

Why we love it

Neutrogena Hydro Boost Body Gel Cream, 400 ml

Why we love it

E45 Daily Hydrating Cream 400 ml for all Skin Types – Long Lasting Moisturisation - Non-Greasy Moisturiser and Fast Absorption - Perfume-Free Body Face Hand Cream - Dermatologically Tested

Why we love it

Our ranking system

Features

Consumer Reviews

Popularity

Value for money

Value for money

Related deals you might like for hydrating lotion

CeraVe Moisturising Lotion, with hyaluronic acid and 3 essential ceramides, Daily Face & Body Moisturiser for Dry to Very Dry Skin (Packaging may vary) 236 ml (Pack of 1)

NIVEA Rich Nourishing Body Lotion (625ml), Rich 72H Hydration NIVEA Moisturiser for Dry Skin Made with Deep Moisture Serum and Almond Oil, Extra Large NIVEA Body Lotion

NIVEA Rich Nourishing Body Lotion (400ml), Rich 72H Hydration NIVEA Moisturiser for Dry Skin Made with Deep Moisture Serum and Almond Oil, Intensive Hydration NIVEA Body Lotion, Pack of 1

7 Best Hydrating Lotion In the UK

hydrating lotion comparison

Our Score

To Amazon

Model

Brand

Reviews

Features

Aroma

Worth the money

Tech Specs

product dimensions

Available On

Our Top 3 Picks

E45 Moisturising Lotion 500 ml for Dry & Sensitive Skin - Long-Lasting Hydration Protect from Dryness, Reduce Redness - Dermatological Body Moisturiser Lotion - Body Lotion - Daily Moisturiser

Why we love it

Neutrogena Hydro Boost Body Gel Cream, 400 ml

Why we love it

E45 Daily Hydrating Cream 400 ml for all Skin Types – Long Lasting Moisturisation - Non-Greasy Moisturiser and Fast Absorption - Perfume-Free Body Face Hand Cream - Dermatologically Tested

Why we love it

Our ranking system

Features

Consumer Reviews

Popularity

Value for money

Value for money

Related deals you might like for hydrating lotion

CeraVe Moisturising Lotion, with hyaluronic acid and 3 essential ceramides, Daily Face & Body Moisturiser for Dry to Very Dry Skin (Packaging may vary) 236 ml (Pack of 1)

NIVEA Rich Nourishing Body Lotion (625ml), Rich 72H Hydration NIVEA Moisturiser for Dry Skin Made with Deep Moisture Serum and Almond Oil, Extra Large NIVEA Body Lotion

NIVEA Rich Nourishing Body Lotion (400ml), Rich 72H Hydration NIVEA Moisturiser for Dry Skin Made with Deep Moisture Serum and Almond Oil, Intensive Hydration NIVEA Body Lotion, Pack of 1

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