Advertising Disclosure Liquid Foundation Comparison - April 2026
7 Best Liquid Foundation In the UK
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant's customer service levels, popularity trends, and more. The rankings reflect our opinion and should be a good starting point for shopping. As an Amazon Associate we may earn from qualifying purchases. We may receive a commission from purchases made through links on our site, which will help us continue to provide you with value.
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| 1 Best Choice  9.7Exceptional | 2  9.6Exceptional | 3  9.5Excellent | 4 Best Value  9.3Excellent | 5  9.2Excellent | 6  9.0Excellent | 7 8.8Very Good |
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ModelL'Oréal Paris Foundation for Face, Skincare Infused with Hyaluronic Acid, True Match Hydrating Liquid Foundation for All Skin Tones, SPF 16, 3C Rose Beige, 30 ml | Model Rimmel London Match Perfection Foundation SPF20, 200 Soft Beige | Model L'Oréal Paris Foundation for Face, Skincare Infused with Hyaluronic Acid, True Match Hydrating Liquid Foundation for All Skin Tones, SPF 16, 1N Ivory, 30 ml | Model Max Factor Lasting Performance Liquid Foundation, Ivory Beige, Full Coverage, Flawless and Radiant Finish, Lightweight Formula, Smudge Resistant, Non Pore-Clogging, Fragrance Free, 35ml | Model Rimmel Lasting Finish 35Hr Foundation 200 Soft Beige, Full Coverage, Hydrating, SPF20, Hyaluronic Acid, Vitamin E, 2% Niacinamide, All Day Wear, Vegan, Cruelty Free | Model MERODA® Colour Changing Foundation SPF 15 [Light to Medium Skin] - Mature Skin Liquid Makeup - Long Lasting Color Match for Face | Model Max Factor Lasting Performance Liquid Foundation, Ivory Beige, Full Coverage, Flawless and Radiant Finish, Lightweight Formula, Smudge Resistant, Non Pore-Clogging, Fragrance Free, 35ml |
BrandL'Oreal Paris | Brand Rimmel | Brand L'Oreal Paris | Brand Max Factor | Brand Rimmel | Brand Meroda | Brand Max Factor |
Reviews | Reviews | Reviews  | Reviews | Reviews | Reviews | Reviews  |
Tech Specs | ||||||
product dimensions30 x 30 x 116 cm; 30 g | product dimensions 3.3 x 3.3 x 12.7 cm; 30 g | product dimensions 30 x 30 x 116 cm 34.1 g | product dimensions 5 x 2 x 14 cm; 50 g | product dimensions 2.9 x 2.9 x 12.1 cm; 110 g | product dimensions - | product dimensions 5 x 2 x 14 cm; 50 g |
Available On | Available On | Available On | Available On | Available On | Available On | Available On |
Our Top 3 Picks
Here are the top 3 recommended products with more information to help you find the right product for you
9.7
1L'Oreal Paris33% OffL'Oréal Paris Foundation for Face, Skincare Infused with Hyaluronic Acid, True Match Hydrating Liquid Foundation for All Skin Tones, SPF 16, 3C Rose Beige, 30 ml
Why we love it
Wide range of 40 shades available.
Non-comedogenic; suitable for sensitive skin.
Provides 24-hour hydration.
Main highlights- True Match, a skincare infused foundation, now available in 46 shades. Provides seamless, skin-like coverage
- True Match provides 24h hydration thanks to its hydrating complex consisting of Hyaluronic Acid, Glycerin and Aloe Vera extract
- The foundation enhances your natural glow whilst allowing your skin to breathe with a non-comedogenic formula. Suitable for all skin types and gives natural coverage that looks like your real skin
- Start on cleansed, toned and moisturised skin. Apply your True Match foundation to the T-zone or wherever you would like some extra coverage and work your way out in a circular motion to blend
- Contents: 1x L'Oreal Paris True Match Liquid Foundation, SPF 16, Shade: 3C Rose Beige, Volume: 30ml
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9.6
2Rimmel
Rimmel London Match Perfection Foundation SPF20, 200 Soft Beige
Why we love it
Smart-tone technology for a natural look.
24-hour hydration for healthy skin.
Cruelty-free and suitable for all skin types.
Main highlights- SKIN PERFECTING: Dive into the world of makeup with this liquid foundation that uses smart-tone technology for a natural-looking shade. The SPF 20 provides an added layer of protection against the sun's harmful rays.
- SKIN NOURISHING FORMULA: Our 24-hour moisture complex leaves your skin feeling hydrated and revitalised. This foundation is not just makeup; it's a skincare product that enhances your natural beauty.
- RIMMEL, LIVE THE LONDON LOOK: RIMMEL is a brand that stands for individuality, fearlessness and authentic beauty. We believe in the freeing power of being you.
- FLAWLESS FINISH: Achieve a flawless finish with our soft-focus powers that help reduce imperfections and hide dark circles. This foundation provides medium coverage for a look that's truly you.
- CRUELTY-FREE BEAUTY: RIMMEL is committed to creating products that are cruelty-free. Our foundation is suitable for different skin types, ensuring everyone can enjoy the benefits of our product.
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9.5
3L'Oreal Paris28% Off
L'Oréal Paris Foundation for Face, Skincare Infused with Hyaluronic Acid, True Match Hydrating Liquid Foundation for All Skin Tones, SPF 16, 1N Ivory, 30 ml
Why we love it
40 shades for perfect skin match.
Non-comedogenic, ideal for sensitive skin.
24-hour hydration with skincare benefits.
Main highlights- True Match, a skincare infused foundation, now available in 46 shades. Provides seamless, skin-like coverage
- True Match provides 24h hydration thanks to its hydrating complex consisting of Hyaluronic Acid, Glycerin and Aloe Vera extract
- The foundation enhances your natural glow whilst allowing your skin to breathe with a non-comedogenic formula. Suitable for all skin types and gives natural coverage that looks like your real skin
- Start on cleansed, toned and moisturised skin. Apply your True Match foundation to the T-zone or wherever you would like some extra coverage and work your way out in a circular motion to blend
- Contents: 1x L'Oréal Paris True Match Liquid Foundation, SPF 16, Shade: Ivory (1N), Volume: 30 ml
Our ranking system
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Features
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Consumer Reviews
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Popularity
Popularity is an important criterion in choosing a product. Several factors contribute to the popularity of the products on our site, including prestige, relevance, reputation, news, and more.
Value for money
topchoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.
Value for money
topchoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.
