Advertising Disclosure Oled Tv 77 Inch Comparison - April 2026
3 Best Oled Tv 77 Inch In the UK
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| 1 Best Choice  9.8Exceptional | 2  9.5Excellent | 3  9.4Excellent |
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ModelSony BRAVIA 8 OLED, K77XR80, 77 Inch 4K HDR Google Smart TV, Gaming Features for PlayStation 5 and IMAX Enhanced, Dolby Vision Atmos, Chromecast, Apple AirPlay, 120Hz, 5 Year Warranty | Model TCL 85T8C-UK 85 Inch 4K 144Hz Gaming QLED Onkyo 2.1 Dolby Atmos Google TV with Dolby Vision & HDR 10+ BBC iPlayer (2025 Model) | Model Samsung 77" S90D OLED 4K, OLED HDR+, LaserSlim Design, Dolby Atmos, Motion Xcelerator 144Hz, NQ4 AI Gen2 Processor |
BrandSony | Brand TCL | Brand Samsung |
Reviews | Reviews  | Reviews - |
Available On | Available On | Available On |
Our Top 3 Picks
Here are the top 3 recommended products with more information to help you find the right product for you
9.8
1SonySony BRAVIA 8 OLED, K77XR80, 77 Inch 4K HDR Google Smart TV, Gaming Features for PlayStation 5 and IMAX Enhanced, Dolby Vision Atmos, Chromecast, Apple AirPlay, 120Hz, 5 Year Warranty
Why we love it
Exceptional picture quality with OLED technology.
Immersive sound from screen-based speakers.
Flexible design fits any home decor.
Main highlights- UX: Over 10,000 apps and games are available on this Google TV, along with Voice Search, Apple AirPlay 2, and Chromecast built-in, You could save up to £237 on your energy bills with this television
- TV & SOUNDBAR: Turn your home into a BRAVIA Theatre, Sony soundbars with 360 Spatial Sound Mapping create phantom speakers in a cinematic layout; Acoustic Center Sync delivers immersive audio-visual alignment
- SOUND QUALITY: On the BRAVIA 8, the screen is the speaker - just like a cinema screen, Voice Zoom 3 enhances dialogue and 3D Surround Upscaling gives everything the surround sound treatment
- PICTURE QUALITY: The pinnacle of picture precision, our bright OLED panel features 8+ million self-illuminating pixels, XR Contrast Booster delivers true-to-life contrast, just as the movie creators intended, Five year warranty available via redemption
- DESIGN: Designed to take centre stage, the BRAVIA 8 harmoniously blends with home interiors and accessories, The 4-way stand provides real flexibility, The rechargeable Eco Remote is backlit for movie nights
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9.5
2TCL
TCL 85T8C-UK 85 Inch 4K 144Hz Gaming QLED Onkyo 2.1 Dolby Atmos Google TV with Dolby Vision & HDR 10+ BBC iPlayer (2025 Model)
Why we love it
Vivid colors with Quantum Dot technology
Exceptional audio with Dolby Atmos
Smooth gaming with 144Hz refresh rate
Main highlights- 【QLED】TCL Quantum Dots represent a groundbreaking revolution in colour, delivering unmatched colour performance with stunning vibrancy and precision. Immerse yourself in a kaleidoscope of colours, where every shade comes to life with unmatched brilliance and depth.
- 【ONKYO 2.1 with Dolby Atmos】Onkyo is a global high-end audio brand with 70+ years of home theater expertise, 7 times defined the world's home theater standards. This model equipped with 8 speakers, bringing you a more immersive experience. Dolby Atmos transcends conventional channel limitations to deliver three-dimensional audio. You can experience astounding clarity, increased emotional impact, and immersive, room-filling sound.
- 【Game Master】Experience next-level gaming with the elevating technology in action. Unlock advanced display and audio technology, try smoother streaming with TCL Game Master.
- 【AiPQ Pro Processor】TCL's self-developed AiPQ Pro Processor, incorporates numerous TCL's unique image quality tuning algorithms. This chip has excellent intelligent sensing capabilities and can make pixel-level adjustments to the image quality, thus providing a top-notch viewing experience.
- 【144Hz Motion Clarity PRO】Born to be proud. Real 147Hz displays sharper resolution as well as a higher refresh rate. Run, race, and shoot your way to a speedy victory with less stuttering, tearing, or blurring.
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9.4
3Samsung
Samsung 77" S90D OLED 4K, OLED HDR+, LaserSlim Design, Dolby Atmos, Motion Xcelerator 144Hz, NQ4 AI Gen2 Processor
Why we love it
Stunning picture quality with HDR+.
Elegant and minimal design.
Immersive sound experience.
Main highlights- Object Tracking Sound Lite & Dolby Atmos: Experience sound that moves with the action on-screen
- OLED HDR+: Powerful HDR OLED brightness for lifelike picture detail
- NQ4 AI Gen2 Processor: Brightness, colour and detail boosted by our most intelligent 4K AI processor
- Motion Xcelerator 144Hz: Experience ultra-smooth TV gaming with up to 4K 144Hz motion*
- LaserSlim Design: An elegantly minimal TV design that’s gorgeous to look at, from all sides.
Our ranking system
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Features
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Consumer Reviews
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Popularity
Popularity is an important criterion in choosing a product. Several factors contribute to the popularity of the products on our site, including prestige, relevance, reputation, news, and more.
Value for money
topchoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.
Value for money
topchoice.co.uk compares product attributes to price, examines tech specs, ratings and reviews, and more.When compared to other criteria, does the pricing seem reasonable? In order to provide genuine value for money, our team must answer that question with advanced calculations.
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